THE BUSINESS OF BOOKEEPING
Build a successful bookkeeping business
Give me 9 weeks and I'll teach you how to build a profitable and systemised bookkeeping business so you can get paid what you’re worth and create a business and a life you love.
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Is this right for me?
BOOK A CALL WITH ME TO FIND OUTHow to build a successful bookkeeping business
I think I know you. In fact, I probably used to be you. You're a good bookkeeper, or you're on your way to becoming one, and you want more for yourself than to just create yourself a job. You want to create your own business.
Does that sound about right?

The trouble is, not many of us are taught business. Instead we have to learn by trial and error, fumbling our way through with no idea if what we're doing is going to work or not.
You might know how to be a bookkeeper, but starting a bookkeeping business, growing a bookkeeping business, succeeding in business... well that's a whole different ball game.
You've mastered the bookkeeping part. What's difficult is all the other parts of a business that business owners need to be across.
To build a successful bookkeeping business you need to learn how to build it.
Once you learn the how then you open the door to:
- a rewarding life where you’re building a business that has value (not just a job)
- a business that pays you what you’re worth
- more time to live a life that lights you up
Give me 9 weeks and I'll teach you how to build a profitable and systemised bookkeeping business so you can create a business and a life you love.
For the past 8 years, after selling my bookkeeping business in 2014, I've been helping bookkeepers like you to build successful bookkeeping businesses. I'm here to help you to do the same.


I'm Stephanie Crawford
I'm a bookkeeper turned business coach and I'm on a mission to turn smart bookkeepers into savvy business owners.
My vision is a world where successful bookkeeping businesses enable and enhance extraordinary lives.
Where profitable bookkeeping businesses run like a well-oiled machines, there's plenty of money to go around and bookkeepers, and their clients, are happy, successful and living a balanced lifestyle.
I believe that the ripple effect of this will change the world.
Here's what you'll learn

Build Your Foundations
Embrace a business owner’s mindset and take charge of your bookkeeping business success.

Know Your Numbers
Know what numbers to focus on for profit and growth so that you can get paid what you're worth.

Streamline Your Systems
Create systems that support a consistent, professional service and help you to feel more in control of your business.

Master Your Marketing
Grow your revenue by knowing how and where to find your ideal client, decide on your best strategy, and set a marketing plan in place

Smash Your Sales Goals
Reframing sales - learn to love sales, how to have a sales conversation, create a sales process from lead to client, and more.

Care For Your Clients
How to develop long term relationships so that your right-fit clients stick around.

I have thoroughly enjoyed the 9-week Business of Bookkeeping course. It was jammed packed full of value with lots of tools and tips I have started implementing in my business. The support and coaching has given me the right structure and guidance to help me focus on becoming a business owner and setting achievable monthly goals.
SAMANTHA NGAN
Every Cent Accounts

"Very good course with a lot of hard work gone into it, full of gems, encouragement and very well executed.I admired the way you astutely encouraged people at just the right time, with just the right comment and tone that hit the spot, reading the situation perfectly. Thank-you."
COLIN EDIE
My Green Bookkeepers

"I am so happy! I feel so much more confident in charging my higher rate. I doubt I would have ever had the confidence to do this and ignore the imposter syndrome feeling if I hadn’t have done your course 😊 Thank you for all you training and support. 😊"
COURTNEY TEARE
Total Office Services
Let's get into the details

Week 1
Build Your Foundations
Embrace a business owner's mindset and take charge of your bookkeeping business success.
- Ensure that your mindset & beliefs are taking you in the right direction
- Determine your values and understand how they drive business decisions
- Realise your purpose and create your mission statement

Week 2
Know Your Numbers
Know what numbers to focus on for profit and growth
- Determine your current financial situation
- Check in on your pricing
- Develop a monthly review practice

Week 3
Implementation Week
Implement what you've learned so far and review or catch up on any lessons.
Bring any questions to the live Q&A session.

Week 4
Streamline Your Systems
Create systems that support the effortless delivery of a consistent, professional service
- Discover the 8 wastes of lean and how they apply to your bookkeeping business
- How to improve efficiency using process maps, checklists and handover notes
- Automate and Integrate - Decide on and implement your tech stack

Week 5
Master Your Marketing
Grow your revenue by knowing how and where to find your ideal client, decide on your best strategy, and set a marketing plan in place
- Who is your Ideal Client
- Create your Marketing Message, Strategy & Plan
- Learn where and how to find new clients

Week 6
Implementation Week
Implement what you've learned so far and review or catch up on any lessons.
Bring any questions to the live Q&A session.

Week 7
Smash Your Sales Goals
- Increase your confidence with sales
- How to have a sales conversations
- Create a sales process from lead to client

Week 8
Care for Your Clients
How to develop long term relationships so that your right-fit clients stick around:
- Create manageable expectations
- Learn how to set reasonable boundaries
- Nurture your client relationships

Week 9
Wrap-up Week
Let's recap and set the tone for what to do next
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Is this right for me?
BOOK A CALL WITH ME TO FIND OUTThis is for you if...
⭐ You want to build strong foundations for your business so you can grow sustainably
⭐ You want to make sure you're working on the right things and not wasting time
⭐ You're a savvy bookkeeper but when it comes to your business you're not sure what to do next
⭐ You're ready to take your business to the next level and build a successful bookkeeping business
Here’s what you get when you enrol today:
🚀 Lifetime access to the 6 Business of Bookkeeping learning modules
🚀 3 x Live Q&A sessions with Stephanie
🚀 Member-only Facebook community
🚀 Support from Stephanie every step of the way
PLUS! THESE EXCLUSIVE BONUSES:
💥 BONUS #1
Live goal setting workshop with Stephanie in week 9 so that you know what to do next once the course has completed
- valued at $250
💥 BONUS #2
Bonus training - "The Bookkeepers Guide To Delegation" learn the 4 stages of delegation and the 4 mistakes to avoid when you're needing to free up your time and grow your business
- valued at $100
💥 BONUS #3
"Tackle Your Time" bonus module to help you make the most of your time so that you can feel calm and in control during this exciting 9-week learning opportunity
- valued at $350
AND A SPECIAL BONUS ❕
One-to-one coaching session* with Stephanie when you choose the Pay in Full option
- valued at $500
*Not available outside of my From Bookkeeper to Business Owner coaching membership
but FREE to you today when you BUY NOW below.
TOTAL BONUS VALUE: $1200
Enrol today, and get access to the coaching program AND the bonuses for just:
Onetime Payment of
$1997 NZD
OR
3 monthly payments of
$797 / month NZD
(GST INCLUSIVE)
OR
Onetime Payment of
$1197 USD
OR
3 monthly payments of
$479 / month USD
Frequently Asked Questions
Is there any kind of money-back guarantee?
How long do I have access to the course material for?
When are the Live Q&A calls with Stephanie?
How long is this course?
What's the time investment for this course?
Can I talk to someone to check if this is a good fit for me?
Is this right for me?
BOOK A CALL WITH ME TO FIND OUT
"The transformation in my business since meeting Stephanie is like night and day! I now feel that my business works for me & not the other way around. Having Stephanie to keep me accountable has changed my world for the better, her advice and encouragement is priceless."
JANICE HUGHES
Janice Hughes Bookkeeping

"Stephanie did more than change my business, she changed my life and I could never thank her enough. Because of her my business is booming, my family life is happier, and my confidence in myself has never been higher. Working with her has been the best decision I've ever made and I highly recommend her to anyone looking to turn their bookkeeping business into their dream life!"
TASHA GLASMAN
Mint and Honey Bookkeeping

"I would not have the confidence or knowledge of how to do this as efficiently and effective as I have in such a short space of time without Stephanie and her experience and accountability."
"Stephanie has kept me accountable to my goals, of being a business owner and not being stuck behind a desk doing the work myself."
JAIME HETHERINGTON
BeBalanced