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Where Do You And Your Clients Hang Out? Jul 24, 2024

Hey, where do your ideal clients hang out? Are they social media people? And if so, which platform?

This is part of one of 3 fundamental marketing questions that you should know so that...

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6 Tips to Nail Business Awards Entries Jun 18, 2024

And why you should even bother entering - from an award-winning Bookkeeping Business Coach

With the Institute of Certified NZ Bookkeepers Excellence Awards nominations due this Sunday, I...

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Niching for Bookkeepers Mar 08, 2023

You've probably heard from the marketing and business world that niching is the way to go if you want to be successful in business.

But is that always the case, especially when it...

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Getting kickback on pricing? Jan 30, 2023

If you're getting kickback on pricing it's rarely because you're too expensive.

"You're too expensive" as an argument for not engaging your services is often more about the fact that your...

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How to say no Jun 10, 2022

I want to talk to you about how to say no. 

It's something that we come up against quite a lot because, as bookkeepers, we don't want to seem like we're not being nice.  

You could...

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Sometimes the customer is wrong Jun 03, 2022

"The customer is always right" was a catchphrase used by some department store retailers in the early 1900s and came to be quite widely used in the business and sales world.

But run a bookkeeping...

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