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To Niche or Not to Niche Dec 16, 2019

There has been a lot of conversation in bookkeeping circles this year about niching, many advocating that it's the undisputed path to take. The result is that I'm having conversations with...

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How to Start Blogging Jul 24, 2019

Last week one of my clients asked me a really good question about sales conversations, and just like I did with another client's question a week or so ago, I turned my answer into a blog and sent...

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The Difference Between Bookkeepers and Accountants Jul 24, 2019

There is a distinct difference between bookkeeping and accounting.

It's important to acknowledge that it's not one vs the other. Bookkeepers and accountants have a very synergistic relationship...

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Tips For Effective Networking Jul 23, 2019

I love networking but I've had to learn how to do it, and I've learned to love it.

I'm probably considered outgoing and approachable by most who meet me, but I can be a little introverted at times,...

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Networking groups – Return on Investment Jul 23, 2019

Whenever I do a business review for my own business, one of the things I want to get a handle on is return on investment for the various networking groups I belong to.

The cost of belonging to...

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Sales conversations for bookkeepers Apr 05, 2019

The discovery session checklist

I thought it would be helpful for me to create a checklist of things to ask when I was in sales conversations, or discovery meetings, with potential clients. I...

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